Course purpose

• The purpose is to acquire knowledge and skills related to development of innovative products and services and how to manage innovation processes in the organization.

Content (Syllabus outline)

• From basics to a holistic view of innovation challenges.
• From critical thinking to new opportunities.
• Ways towards - innovative ideas.
• Feasibility study and evaluation of market potential of novelties.
• Modern approaches of innovative products' development.
• Intellectual property – Tips and Tricks.
• Novelty development in business practice.
• Basics of innovation strategies in an organisation.
• Factors of a successful implementation of innovation