Ethics and Culture in Business World

06-015  Ethics and Culture in Business World

first cycle academic study programme (Bachelor degree) Management

Course Supervisor: Assoc. Prof. Tonči Ante Kuzmanić


  • Introduction: state of arts, aim of the subject and announcement of problems
  • Culture and its laws at the level of idea
  • Normative part
  • Four theoretical and analytical parts
  • What ethics is about, what is business, what is business ethics? When it appeared and why? Why not before? What are the fundamental categories of ethics?
  • How to grasp the relationship between »good« and »profitability« (including that of utility and useful-ness)? What is good, what bad and what Evil? What is use, useful, useful-ness? How and when Good and profitability became One and the same?
  • What are the central categories around which business ethic revolves? What function in the perspective have the next important categories from economic and business perspective: work, management, money, begging, idleness, laziness…
  • Is ethics the same as morality? What is ethically allowed to manager, what is “moral problem”; is the ethical dilemma the same as moral dilemma? What is in, what is out of the reach of the »moral code(s)«, where and how is possible to locate problem of »ethical reasoning«? What means ethical reasoning, what is the difference between reasoning, judging and stereotyping? In what kind of relation is ethics in business situation when it comes to the problem of stereotypes?
  • What is connection between business ethics and larger society, and in what kind of relation to the state, law and political subsystem at large? What is the difference between something which is “right” and of something which is being “just”? Where is the »instance« of »just«, where of that  which is right? Who is and why is »pushing« for justice. What happen when justice and right coincide?
  • What kinds of ethics or ethical attitudes are significant for post-socialist circumstances? What characteristics are of traditional Catholic stance, what that of Protestantism? What is significant for communist and socialist attitude towards business, what for post-socialist stance?
  • What is happening with ethics in post-socialist circumstances (transitional-ethics), what at the level of globalization?

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