60-350 Correlation between language skills and export success
second cycle Master degree study programme Management
Course Supervisor: Lector Irina Makarova Tominec
Content
Course purpose
The purpose of the course is the presentation of different language management strategies, characteristic for different levels of Russian official and business system in the segment of international (business) communication; ovreview of Russian rheoric negotionations techniques and its economic impact.
Content (Syllabus outline)
- Official language politics and language magnagement stategirs at big and small Russian componies in international business.
- The Kremlin's Rhetoric School – overview od rhetoric business praxis in techniques. Russians and the West (Amerika, Europa) and negotiation practice.
- The language choice, interculutral competence, right communication strategy and its economical impact.
- Nagotioation practice in Russian.