61-032 Sustainable destination management
second cycle Master degree study programme Management of Sustainable Development
Course Supervisor: Assoc. Prof. Gorazd Sedmak , Assoc. Prof. Ksenija Vodeb
Content
- Definitions of tourism destination
- Types of tourism destination
- Role and functions of destination management (DM)
- DM operators
- Stakeholders, their roles and interests
- Destination development processes
- DM operations
- Overall tourism product development
- Destination marketing
- Destination competitiveness
- Accessibility management
- Sustainable destination development
- Development models
- Destination assessment
- Networking
- Vertical destination integrations
- Trends and strategic management