Managing Global Transitions

Volume 4 · Number 2 · Summer 2006 · ISSN 1581-6311 (printed) 1854-6935 (online)

The Editor's Corner
Boštjan Antončič
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Globalization, Transition and the Discourse of Management
Tonči Ante Kuzmanić and Suzana Sedmak

Globalization is a heavily debated phenomenon and can be studied from many perspectives. In the present paper the perspective of the discourse of management is presented. Management as an idea and as practice is also a critically contested phenomenon in today’s fast changing world. In this paper managerial discourse as an aspect of globalization is studied. The concepts of globalization, managerialism and managerial discourse are introduced and their interdependence is described. Special attention is given to the process of the so-called transition in Slovenia and its connection to the concepts of managerialism and managerial discourse. During the process of transition from one economic and political system to another, managerial discourse became adopted in Slovenia and soon constituted itself as a standard or even dominant discourse in business and economics. Some examples are drawn from Slovene newspapers and other publications to demonstrate first the difference between the socialist (self-management) discourse and managerial discourse, and second, to demonstrate the diffusion of managerial discourse to other spheres of social and political life.

Key Words: managerial discourse, globalization, transition
JEL Classification: A1, A13, A14
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EU Integration Process:Will Turkey Overcome the FDI Obstacles?
Mehmet Basar and Sebnem Tosunoglu

This paper analyses Turkey’s performance in attracting foreign direct investment (FDI) and highlights the key obstacles for FDI in Turkey. When compared with its main competitor countries, which includes the group of new EU member states and other candidate countries, it can be concluded that Turkey has a very low rate of FDI inflow. It can be argued that one of the major problems behind the low performance in FDI inflows is macroeconomic instability. In this paper we will also perform an empirical analysis to examine the relationship between FDIs and macroeconomic instability in the EU new member states and the candidate countries. According to the regression results, it was found that the GDP and openness have positive effects on the FDI, whereas current account balance and inflation have been found to be negative. On the other hand, the results related to external debt run opposite to our expectations.

Key Words: foreign direct investment, EU integration, determinants of FDI, panel data analysis, EU candidate countries
JEL Classification: F15, F21, C33
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Economic Efficiency in Transition: The Case of Ukraine
Anatoliy G. Goncharuk

Although a market economy is by definition more effective than a centrally planned economy, various countries in transition have faced the problem of economic inefficiency. The aim of this paper is to develop a comprehensive measure of economic efficiency using the production function framework and estimate it for the Ukraine economy. There exist namely a vast amount of indicators that support our hypothesis on the diminishing efficiency of the Ukraine economy in the last years. Our in-depth analysis shows that the diminishing efficiency is a consequence of ineffective investments and innovations as well as of an increasing intensity of materials use.

Key Words: economic efficiency, productivity, factors, labour, capital
JEL Classification: O47, C3
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The Influence of Previous Visitation on Customer’s Evaluation of a Tourism Destination
Maja Konečnik and Mitja Ruzzier

The paper investigates the customer’s perspective on a tourism destination brand through four proposed dimensions: awareness, image, quality and loyalty dimension. In addition to the brand’s dimensions evaluation, the influence of previous visitation on each proposed dimension is presented. The evaluation of tourism destination brand Slovenia in the minds of German respondents serves as an investigated example. In addition to an evaluation for each investigated dimensions’ variables for destination Slovenia as perceived by German respondents, the study confirms also the influence of previous visitation on brand evaluation. In the investigated example, previous visitation is recognized as the improvement factor in Slovenia’s evaluation in the minds of German respondents.

Key Words: customer’s evaluation, tourism destination, brand, previous visitation, Slovenia
JEL Classification: M31, M39
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Competitiveness of Slovenia as a Tourist Destination
Doris Gomezelj Omerzel

In an increasingly saturated market the fundamental task for the destination management, is understanding how tourism destination competitiveness can be enhanced and sustained. Competitiveness of a tourist destination is an important factor that positively influences the growth of the market share. Therefore tourism managers have to identify and explore competitive advantages and analyse the actual competitive position. There exist different approaches that model the competitiveness (Ritchie and Crouch 1993; Evans and Johnson 1995; Hassan 2000; Kozak 2001; De Keyser and Vanhove 1994; Dwyer, Livaic and Mellor 2003). Among all we follow the framework (Dwyer, Livaic and Mellor 2003), which was developed in a collaborative effort by researchers in Korea and Australia and presented in Sydney in 2001, and conduct an empirical analysis on Slovenia as a tourist destination. The aim of this paper is to present the model of destination competitiveness. The paper presents the results of a survey, based on indicators associated with the model, to determine the competitiveness of Slovenia as a tourist destination.

Key Words: tourist destination, competitiveness, competitiveness indicators, tourism stakeholders, added value
JEL Classification: M31, M39
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